SanderStrothmann Asia team and Bunda Global Pharma leaders jointly organized a key opinion leaders (KOL) workshop in Jakarta, Indonesia. The workshop was led by our co-founder, Mr Michael Sander and Dr Ivan Sini, President Commissioner of Bundamedik Healthcare system.

Prenatal, pregnancy, motherhood, and infant care are all important stages in a new mother’s journey. Each stage needs specialized care and attention.

Developing products for mothers and babies requires a deep understanding of their unique needs and preferences. Products must be formulated to ensure that they do not pose any risks to the health and well-being of either the mother or the child. Market research is also essential to identify gaps in the market and opportunities for innovation.

Through partnership with organizations like Bunda Global Pharma, which is committed to provide quality products and improve health outcomes, valuable insights into the needs and preferences of mothers and babies were shared. The knowledge and expertise from their healthcare professionals is used to inform product development, which helps ensure that products are safe, scientifically proven effective, and appealing to the target audience.

Leveraging on SanderStrothmann’s vast experience in product development and market insights, as well as input from Bunda Global Pharma’s healthcare professionals, this KOL workshop was successfully conducted to guide the development of effective and appealing products to support different phases of the new mothers’ journey.